Decorated initial M

aul Vincent Woodroffe (1875–1954) was a versatile artist who worked in a variety of genres. His principal work was divided between illustration and stained glass, though he also designed posters, book bindings and book-plates, and spent some time in his later years painting landscapes. Active in the 1890s but continuing well into the twentieth century, he is best remembered today for his windows; his most famous series was installed in St Patrick’s Cathedral, New York (1908, and extending over a period of twenty years). His illustrations are less familiar. Listed in accounts of the period by Simon Houfe (p.355) and Edward Hodnett (pp. 220–24), they have never been the subject of detailed scrutiny and are viewed by many critics, notably John Russell Taylor (pp. 111–12), as derivative and uninteresting.

There is some truth in this judgement: he does, occasionally, rely on formula and repetition. But Woodroffe’s book-art is far more significant than is generally believed, a minority view expressed by Rodney Engen (p.96), and one advanced here. His treatment of the printed page is often striking, and represents a distinct contribution to the twinned styles of Arts and Crafts and Art Nouveau. Usually combining full-page illustrations with decorative borders and head and tail pieces, his books usually produce a unified effect. He made a further contribution in the form of elaborate trade bindings (Haslam, p.178), creating designs for the general public which popularize the avant-garde.

From Madras to the Cotswolds: Woodroffe’s life and art

Woodroffe’s background was upper middle-class and Catholic. Born on 25 January 1875 in Madras, India, and one of seven children (a number usually misreported as nine), his father was a judge in the Civil Service. Wealthy, privileged, and unusually devout, the family was well-connected and played an important part in the colonial circle.

His father died at some time at the end of the seventies and the family returned to England. In 1881 the thirty year old widow and children were living at an address in Bathwick, a genteel suburb of the city of Bath, and Woodroffe was initially educated at home. In 1887 he progressed to Stonyhurst College, Clitheroe, Lancashire, a distinguished public school for Catholics run on Jesuit principles, ‘Ad Maiorem Dei Gloriam’ (For the Greater Glory of God); he was a boarder until 1891. Whilst at Stonyhurst he demonstrated a strong talent in drawing, and won distinctions in art. In 1892 he gained entrance to the Royal Military Academy, although he almost immediately switched to the Slade School of Art when it was found that the Academy had offered more places than were available. He trained for three years at the Slade (1893–6) and won a prize for life drawing (‘In Memoriam,’ pp.436 –7).

His publications of the nineties divide equally between juveniles and work for adults. Ye Book of Nursery Rhymes (1895) was intended for the nursery while Songs from the Plays of Shakespeare (1898), Herrick’s Hesperides (1897) and The Little Flowers of St Francis (1899) were directed at a variety of adult audiences. Drawn in a style which varies between Art and Crafts decorativeness, Art Nouveau sparseness and ascetic religiosity, his illustrations are intricate works which reflect a sensitive awareness of the demands of the text. He also designed a series of elegant cloth bindings and other decorative matter. Foremost among these were his end-papers and binding for The Pageant (1897), as well as an elegant cover for The Little Flowers. In common with several of his contemporaries – especially Laurence Housman and Aubrey Beardsley – he moved seamlessly between illustration, decorative embellishment and binding.

Woodroffe’s practice as a designer, embracing several of the book-arts to harmonious effect, was at its most accomplished in the nineties, although his final publications appeared in the nineteen twenties. However, his overall direction changed in the later 1890s when became a pupil of Christopher Whall (1849–1924), the leading Arts and Crafts painter of stained glass. Under Whall’s tutelage Woodroffe made rapid progress in acquiring the specialist skills associated with the craft. In 1901 he was living as a lodger at an address in Hammersmith, but in 1902 he was elected a member of the Art Workers’ Guild and in 1904 established a workshop in the Workers’ base at Chipping Campden, Gloucestershire, where he produced his glass with the help of several assistants. This was to be his prime activity for the rest of his life. Following a short period in Steyning (1907), he acquired a cottage through a family connection in the village of Westington, near Chipping, and lived here for several years. He settled, married (1907), fathered four children (losing two of them in infancy), and became a highly productive artist creating ecclesiastical glass for a number of British and foreign churches while also producing the occasional set of graphic designs; the Census for 1911 records his occupation as ‘Book illustrator and worker in stained glass’. He made several trips to New York (1913, 1919, 1928) to supervise the installation of the glass in St Patrick’s Cathedral, but his base remained his small house, which was extended by the addition of a studio designed by C.R. Ashbee. Within this rural setting he serviced his international commissions, ultimately employing three servants in addition to his production team.

Many of his contemporaries in Arts and Crafts were unconventional and outspoken, yet Woodroffe was anything but flamboyant or excessive. Constrained by a severe spirituality, he was suspicious of the bohemianism of Ashbee and his fellow workers and during his early years cut an incongruous figure. As Fiona McCarthy notes with some hostility, he was “a tall austere looking young man with a high-bridged nose and rather beady eyes, an exemplary Catholic who had cold baths every morning [and] a very much more rarefied citizen of Campden” [than the locals were familiar with] (p.127). Though pleasantly spoken and sociable when he was playing in amateur dramatics or visiting the theatre (Housman, Unexpected Years, p. 185), he was regarded by his friends as introspective and ungiving; he collaborated with Laurence Housman and his sister Clemence in the production of Aucassin and Nicolette, and yet they never found him engaging. Clemence, who engraved his designs on wood, described him as their ‘bête grise’, and Janet Ashbee, the wife of the exuberant C. R. Ashbee, called him ‘bachelor-ish’ (McCarthy, p.128) even when he was married. His household was primly conventional and it is perhaps more accurate to call him a puritan than ‘an exemplary Catholic’.

His dedication to his work was pronounced, and he supported himself and his family until well into his later years. The Woodroffe motto was ‘Cor ac manus concordant’ (‘Heart and hands in agreement’) and this aphorism, the perfect formulation for any worker in arts and crafts, was his guiding principle. After the First World War he produced commemorative glass to mark the huge loss of life, and continued to design illustrations and bindings for a range of books. He retired in the forties to Mayfield, Sussex, and died in hospital in Eastbourne, aged 79, on 7 May 1954. His legacy, left to his wife, was £17,680: a surprisingly modest sum in today’s currency (around £450,000, 2016 values). His reputation declined and the first and only retrospective of his work was held at the William Morris House at Walthamstow in 1982. The short catalogue by Peter Cormack, an expert in glass, is still the prime source for information, but there is currently no full-length monograph of Woodroffe’s work in either field.

Woodroffe as a designer of book-covers

Woodroffe designed at least thirty covers, mostly in the form of gilt patterns on cloth, though some were printed in ink on paper or card. This number is a nominal amount, and there may be others that remain to be attributed; his bindings are usually signed ‘PW’, but this is not always the case. Active from the mid-1890s to around 1930, his subjects ranged from magazine covers, such as those for The Quarto and The Pageant, to children’s books and works of poetry; many of his bindings enclosed visual material by other artists and several of his casings were for publications containing his own sets of designs. Typically accompanied with decorative end-papers and titles, and always directed at the general public rather than an elite, Woodroffe’s bindings mirror the uneven quality of his illustrations. Some are pieces of striking sophistication and elegance and others, such as those for E. C. Jack and Nelson’s juveniles, purely conventional and mundane.

Left: Woodroffe’s binding for Little Flowers of St Francis.. Right: Laurence Housman’s binding for Christina Rossetti's Goblin Market. [Click on images to enlarge them.]

His most accomplished covers were produced in the nineties and at the turn of the century, though here, as in the development of his illustrations, his approach was synthetic, reflecting the influence of a number of contemporaries. Pre-Raphaelite cover design, as it was practised by Rossetti, is a constant presence; but Woodroffe’s immediate exemplar, as in the development of his illustrations, was Housman (Haslam, p.109). Woodroffe’s designs for The Little Flowers of Saint Francis and The Little Flowers of St Benet are strongly reminiscent of Housman’s cover of the nineties; both use a repeated device contained within a tight structure in the manner of Housman’s Goblin Market (1893), and both are abstract mediations of natural forms. The effect is richly decorative and reflects the artist’s capacity to revise a pre-existing form.

Left: Woodroffe’s binding for Israfel’s Ivory, Apes and Peacocks. Right: A. A. Turbayne’s binding for Thomas Love Peacock's Gryll Grange. [Click on images to enlarge them.]

His most original binding, however, was his polychromatic casing for Israfel’s [Gertrude Hammond’s] Ivory, Apes and Peacocks (1899). This binding works with a familiar motif of the nineties: the peacock and its tail. This most flamboyant of birds was A. A. Turbayne’s trademark, appearing in gilt on a number of casings, and Hugh Thomson created similar work for Pride and Prejudice (1894). Woodroffe, however, outdoes them both, presenting a luxurious design in which rhymed peacocks display their exotic tails within a framework of Art Nouveau arabesques.

Such showiness takes the notion of visual splendour to a new extreme within the aesthetics of the nineties and shows, once again, how Woodroffe’s assimilation of styles is matched by a genuine originality. He may have ascetic in his personal life, but his bindings were as sensuous and provocative as those of any of his contemporaries.


I am indebted to Mr David Knight (Archivist of Stonyhurst College.), who provided me with important information from the school archive.

Primary sources and key works of the nineties and the turn of the century

Aucassin and Nicolette. Translated by Laurence Housman, with drawings and a binding designed by Paul Woodroffe and engraved on wood by Clemence Housman. London: John Murray, 1902.

Austen, Jane. Pride and Prejudice. Illustrations and cover design by Hugh Thomson. London: Allen, 1904.

‘Israfel’ [Gertrude Hammond]. Ivory, Apes and Peacocks. Binding designed by Woodroffe. London: Unicorn Press, 1899.

The Little Flowers of Saint Benet. Illustrations and binding by Woodroffe. London: Kegan Paul, 1901.

The Little Flowers of Saint Francis of Assisi. Illustrations and binding by Woodroffe. London & Leamington: The Art and Book Company, 1899.

The Pageant. Binding designed by Woodroffe used for some issues of 1897; others designed by Charles Ricketts. London: Henry, 1897.

The Quarto. Vols. 1–4. Binding designed by Woodroffe. London: Virtue, 1896–8.

Rossetti, Christina. Goblin Market. Illustrations and cover designed by Laurence Housman. London: Macmillan, 1893.

Shakespeare, William. The Tempest. Illustrations and binding by Woodroffe. London: Chapman & Hall, 1908.

Songs from the Plays of Shakespeare. Illustrated by Woodroffe. London: Dent, 1898.

Tennyson, Alfred. Poems(‘Moxon Tennyson’). London: Moxon, 1857.

Ye Booke of Nursery Rhymes. Set to music by Joseph Moorat and illustrated by Paul Woodroffe. London: Bell, 1895.

Secondary material Website. 22 May 2016.

Cormack, Peter. Paul Woodroffe. London: William Morris Gallery, 1982.

Engen, Rodney. Laurence Housman. Stroud: The Catalpa Press, 1983.

Haslam, Malcolm. Arts and Crafts Book Covers. Shepton Beauchamp: Richard Dennis, 2012.

Hodnett, Edward. Five Centuries of English Book Illustration. Aldershot: Scolar, 1988.

Horne, Alan. The Dictionary of 20th Century British Book Illustrators. 1978; rev. ed. Woodbridge: Antique Collectors’ Club, 1995.

Houfe, Simon. The Dictionary of 19th Century British Book Illustrators. 1978; rev. ed. Woodbridge: Antique Collectors’ Club, 1996.

Housman, Laurence. Arthur Boyd Houghton. London: Kegan Paul, 1896.

Housman, Laurence. The Unexpected Years. London: Jonathan Cape, 1937.

McCarthy, Fiona. The Simple Life: C. R. Ashbee in the Cotswolds. London: Lund Humphries, 1981.

Paul Woodroffe: ‘In Memoriam.’The Stonyhurst Magazine. No. 393 (July –December, 1954): 436–7.

Taylor, John Russell. The Art Nouveau Book in England. 1966; rpt. Edinburgh: Harris, 1980.

Last modified 1 June 2016